The Problem with Plus-Size Fashion: Why It's Time for a Design Revolution

When it comes to plus-size clothing, the frustrations are all too real. As a plus-size woman, how often have you tried on a top or dress that looked stunning on the rack but once on your body, it simply didn't fit right? One of the major issues stems from how plus-size clothing is often created. Most plus-size designs are based on straight-size foundations, and this leads to major inconsistencies in fit, style, and comfort.

But why is this happening, and how can we change it?

The Straight Size to Plus Size Problem

Many brands use a “one-size-fits-all” approach when scaling their designs from straight sizes to plus sizes. They take a size 4 or 6 and simply add inches, thinking this will solve the problem. But the body of a plus-size woman doesn't just uniformly increase in size—it changes in specific ways that need to be accounted for.

Key areas like hips, thighs, stomach, and bust become more prominent, while others like the shoulder width or arm size may need only slight adjustments. As a result, plus-size women often find clothes with armholes that are too large, sleeves that are too long, or waists that lack any shape, turning what could be a flattering design into something shapeless and unflattering.

Grading Up the Wrong Way

In fashion, “grading” refers to scaling a design across different sizes. When a brand scales up without real attention to how a plus-size body is structured, it leads to poorly fitting garments. Many companies don’t conduct enough research into how plus-size bodies actually move and wear clothing. It’s not just about making the clothes bigger; it’s about understanding the proportions.

For example:

• Shoulder width: Slight changes might be necessary, but the solution isn't to make the shoulder seam twice as wide.
• Armholes: Instead of turning them into giant holes, a more tailored approach is needed to fit the natural curve of the arm.
• Waist and Hips: Many plus-size women have curvier hips and need clothes that can accentuate this shape, but often, the waist is left baggy and ill-fitting.

Custom Designs Are the Solution

The solution to this problem is simple—custom designs that account for the uniqueness of plus-size bodies. As a brand, Astoria Jackson specializes in creating clothing designed specifically for plus-size women. I believe in the importance of researching how garments should fit at every size, ensuring that the curves of the body are respected, and the areas that need more room are given that flexibility.

Plus-size women deserve clothing that fits beautifully, enhances their natural shape, and makes them feel confident. At Astoria Jackson, I ensure that every piece, from the waist to the arms, hips, and bust, is thoughtfully designed for plus-size bodies. I don’t just size up—I customize.

Changing How You See Your Clothing

Gone are the days of settling for clothes that don't work for your body. I’m dedicated to giving plus-size women fashion that truly fits and flatters—clothes that make you feel as confident as you deserve to feel.

So, if you're tired of wearing garments that feel like an afterthought, I invite you to experience the difference that comes with thoughtfully designed plus-size fashion. Astoria Jackson is here to change how you see your clothing, with custom designs that fit your curves, your style, and your life.